You’ve probably read about it already in the press: Last September’s World’s Biggest Coffee Morning has already bought in £20 million. That’s up 50% on the year before (£15 million was raised in 2012). Which is up 50% on the year before that (£10 million in 2011).
I could say lots of clever stuff about the approach we’ve taken with Macmillan to revitalise Coffee Morning, but my creative director Karin Weatherup already posted about this back in October.
So instead the pleasure falls to me to congratulate Macmillan and my fellow Burnett Workers for this truly astounding fundraising result.
No pressure on Coffee Morning 2014 then…